VISA Infinite Tastings
For the VISA Infinite Tastings activation, I designed a range of immersive event assets and takeaway brochures for VIP guests at two exclusive Toronto events: beer and cheese Crafty Pairings at Rorschach Brewing Co. and Eye For Pie baking sessions at Le Dolci Bake Shop.
The materials I created, from event signage to step-by-step recipe guides, maintained a premium visual identity that aligned with the VISA Infinite brand and let VISA Infinite cardholders practice their sweet and savoury new skills at home.